Tempted or Crazy?

I've been getting meals from a meal service for a couple of weeks now.  And the food arrives in an in insulated box with a couple of big freezer packs. 

The insulation for the second box was this stuff.  The hard to read print on the plastic encasing say that it is cotton and plant fibers.  It's about 3/4's of an inch thick and bends nicely.  The recycle instructions say to throw out the filler (the cotton/plant fiber) and recycle the plastic bag it's wrapped in. 

But I keep thinking that there has to be something that could be done with this stuff.  I've got two pieces of it.   Perhaps an insulated tote for groceries?  Don't know tho if I could sew through it to keep it from migrating and it definitely wouldn't be washable. 

Am I crazy to even think of trying to use this in some sort of a project?  Or should I just toss it out?

Gratitudes:

1. Got paid yesterday....finally!

2. Temps are below 90 degrees, altho still humid.